You are not currently viewing the most recent ATOMICON. Go to ATOMICON 2021.
GM, PepsiCo Content Studio
Lou Arbetter leads PepsiCo’s in-house Content Studio. The Studio serves as a global creative, production and innovation resource for all branded content, including brand-inspired long and short-form films and series, music and social content. The Studio’s work has been recognized at over 15 film festivals including Sundance and Tribeca, and...more
Group Strategy Director
Zulu Alpha Kilo
Sean Bell is the digital strategy lead at Zulu Alpha Kilo. His primary role is to inject digital thinking into brand building activities and spearhead innovation across the agency. From strategy to execution, Bell ensures digital media and technology are seamlessly integrated into client projects. Prior to joining Zulu, Bell...more
Chief Digital Officer
A digital evangelist, a data ninja, and a relentless gladiator for consumer-centricity. Robert Beredo is the Chief Digital Officer at L’Oreal Canada with the mission to transform the organization to be a data-driven company.
Executive Director, Global Content
Cookie Boyle studied French at the Sorbonne in Paris, and received her MBA from Columbia University in New York. She has worked in publishing in Australia, as an editor in England and as a writer for destinations as distinct as Cyprus, Munich and Libya. She rode the elevators with Jackie...more
Jason Chaney made the transition from the agency world to join Canada’s hottest fintech start-up Koho. As the Chief Creative Officer, Chaney developed the brand identity and communications that helped launch the company across Canada.
He joined Koho from Cossette, where he was the Chief Strategy Officer and...more
Director, Partner Studio by RYOT
AVP, Marketing and Brand
Andrea Danovitch is a seasoned marketing professional with over 25 years of combined experience in financial services and payments. She also has extensive knowledge and experience in brand strategy.
Danovitch has been a driving force behind the evolution of the Interac brand. While Interac services have been an integral part of...more
Content Partnership Manager
Berkly Foster leads the creative team at ModiFace, the technology company recently acquired by L’Oréal Group that focuses on Augmented Reality and Artificial Intelligence technologies. For close to a decade she has been at the forefront of the beauty tech industry, leading the design of innovations for over 70 of...more
Speaking at: How L’Oreal applies AI for custom experiences
PepsiCo Foods Canada
Susan Irving is an industry leader with a passion for brands and a reputation for delivering business results through strategic integrated marketing campaigns. Now, as Senior Director of Marketing for the Quaker Portfolio, Irving is responsible for setting the strategy for growth and driving a fully integrated marketing and innovation...more
Senior Marketing Manager
Simon Joly has always been fascinated by technology. It is little wonder that after completing his Bachelors in Communication at Université de Montréal, he joined the digital media team at Cossette.
After that, he joined Carat in 2011, where he headed Montreal’s Digital media team.
In over 10 years...more
Sr. Manager, Enterprise Brand Marketing
Andrew Kooren is a Senior Manager, Brand Marketing at RBC. He is responsible for leading the development and growth of RBCxMusic; the new music platform based on RBC’s partnership with Live Nation Canada.
Over the last seven years, Kooren has built a highly respected profile within the music partnerships...more
Speaking at: Workshop: How RBC tapped music to connect with youth
Former Global VP, Dove Men+Care
Sharon MacLeod is the Global Vice President of Dove Men+Care, she celebrates a new definition of masculinity, one where showing care for yourself and others is the hallmark of a more modern, more rounded, and more authentic masculinity. Recognising that modern men are a key to the success of women...more
Speaking at: Dove: Creating global content amidst a movement
VP Strategy & Consulting
The Content Advisory / Content Marketing Institute
An integral part of The Content Advisory Cathy helps organizations transform the way technology can enable business strategy and performance. In her current role, Cathy has helped dozens of companies realize their content and marketing/communication objectives. With 20 years of global experience and expertise in content strategy, content management, intranets,...more
Senior Marketing Manager, KFC
In his more than 16 years in the marketing landscape, Stephen has proven himself to possess an insatiable hunger for management and the pursuit of disruptive, nuanced ideas.
In 2002, shortly after earning his business administration degree from Western University, Stephen began his career at Ogilvy, managing a breadth of accounts...more
VP, Enterprise Digital Marketing
Canadian Tire Corporation
Greg Shelly is the VP of Enterprise Digital Marketing at Canadian Tire Corporation. As VP, Enterprise Digital, Shelley is responsible for all of the digital marketing efforts across the entire corporation. His portfolio not only encompasses the Canadian Tire brand, but he is also responsible for the digital efforts across...more
Head of Globe Content Studio
The Globe and Mail