Sean Bell is the digital strategy lead at Zulu Alpha Kilo. His primary role is to inject digital thinking into brand building activities and spearhead innovation across the agency. From strategy to execution, Bell ensures digital media and technology are seamlessly integrated into client projects. Prior to joining Zulu, Bell was GM of Digital at the Canadian Football League, with leadership over digital content, distribution, and monetization efforts. In this role he was responsible for maximizing the value of CFL media assets for fans and partners, including the development of original video content for emerging platforms.