Session

The future of marketing: Omnichannel and hybrid experiences

Tuesday, April 13, 2021
3:00 PM - 3:45 PM

Disease, disunity and economic downturn are causing mutations in consumer engagement, purchase paths and patterns. Moving past instinctive reactions, CMOs need visibility into a future of hybrid experiential interactions and personalized omnichannel experiences. Most importantly, they need to see the possibilities the future holds and the preparation required right now.


Featuring:


Jennifer Polk
VP, Chief of Research, Marketing & Communications Practice
Gartner

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