Luke is an accomplished sales and marketing professional with more than 15 years of experience working in the sports and entertainment industry, including his current position in integrated media sales with Sportsnet – Canada’s #1 Sports Media Brand. Throughout his career, Luke has collaborated with many brands across industry sectors in developing creative and results-driven solutions designed to enhance consumer experiences. As an avid fan and sports enthusiast, Luke has been able to harness this passion to guide partners in strategically integrating into global properties such as the NHL, MLB, NBA, NFL, WWE, and more.

Speaking on: It takes two: elevating branded content through partnership (Content Partner)