Robin Neufeld, MBA, CM is the Director of Content Marketing at the CBC, leading the team who devises custom content and ad media innovations for CBC's brand partners.

Robin is a graduate of the Rotman School of Business with a specialization in Brand Marketing. She launched her career in the brand teams at General Mills Canada before heading to the CBC.

As the leading podcast publisher in Canada, the CBC has been on the frontlines of the rise of digital audio. Robin spearheaded the development of podcasts as an advertising medium in Canada and continues to advance the audio advertising industry as a Chair of the IAB Canada's Audio Committee.  

Speaking on: CBC Upfront: What marketers need to know about podcasts